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AI chip startup Groq forms new business unit, acquires Definitive Intelligence

By Admin on March 4, 2024

AI chip startup Groq forms new business unit, acquires Definitive Intelligence image

Groq, a rising star in the world of AI hardware, is making a strategic move to expand its reach beyond individual developers and target the enterprise and public sector markets. Today, the company announced the formation of Groq Systems, a new division dedicated to serving organizations looking to integrate Groq's cutting-edge AI chips into their data centers.


Key takeaways:

  • Groq Systems: This new division will focus on building relationships with businesses and government agencies interested in leveraging Groq's technology.
  • Definitive Intelligence Acquisition: Groq acquired Definitive Intelligence, a company specializing in business-oriented AI solutions like chatbots and data analytics tools. This acquisition brings expertise and existing customer relationships to Groq.
  • GroqCloud Growth: Definitive Intelligence's CEO, Sunny Madra, will now lead GroqCloud, the company's cloud platform offering access to Groq's hardware and resources.
  • Focus on Generative AI: Groq aims to empower developers with faster and more efficient tools to build next-generation AI applications using generative models.


Groq's AI Advantage:

Groq is developing a specialized chip called the LPU (language processing unit) specifically designed for running large language models (LLMs) like OpenAI's ChatGPT and GPT-4. Groq claims their LPU can achieve 10 times the speed compared to traditional hardware.


Founder and CEO Jonathan Ross:

Ross, a pioneer in the field of AI hardware, co-invented the TPU (tensor processing unit) chip used by Google for AI workloads. His experience and vision position Groq as a strong contender in the competitive custom AI chip market.